Transparency and credibility in real estate

Khouloud Dakhlaoui
CEO
Zawaya Real Estate

As we study an efficient and long-lasting relationship between agents and tenants in the real estate industry, the main recipe ingredients are transparency and credibility.
Transparency evolves around making the information available and accessible to all parties involved, whether about the property or the transaction. Credibility, on the other hand, depends on how reliable and trustworthy is the information shared.

Build Trust
These two pillars are essential to building trust between buyers, sellers, and other parties involved in real estate transactions. The absence of transparency creates uncertainty, leading to misunderstandings, disputes, and even legal issues. Recently, the main concern was price trends, and whether agencies expect a corrective drop to occur, agents’ role is to empower data-driven decisions.

Clarity and Consistency
Clear and consistent communication between parties involved in the real estate transaction ensures transparency and credibility. This clarity extends to the property’s history, condition and potential issues. Agents and brokers must be keen to provide accurate, fresh and data-backed-up market insights and trends.

Standard Contracts
To ensure that both tenants and landlords are aligned and have the same understanding of the transaction terms and conditions, utilizing standardized forms and contracts is very beneficial and serves well, preventing any disputes down the line.

The ultimate goal is to fulfil the needs of tenants and landlords, and agents must implement these core values along the communication with both parties bearing in mind what they are longing for. The tenant seeks the agent’s guidance in finding well-maintained, affordable units and appealing deals such as inclusive utilities, a rent-free month, no commission, etc.

On the other hand, landlords expect an agent to minimize and even eliminate hurdles and manage fair negotiations; transparent communication and credibility lead the way in this scenario.

At Zawaya Real Estate, we strive for excellence with both tenants and landlords by maintaining our service quality, transparent communication, and earning credibility as we go. We keep enhancing our procedures to ensure a smooth and straightforward process to stay among Qatar’s most trustworthy real estate agencies and cater to more clients, especially since the real estate industry is expected to boom in Qatar in 2023 and beyond.

About the author:
Khouloud Dakhlaoui is the CEO & Co – Owner of Zawaya Real Estate, an expert in providing real estate solutions, advising clients on property matters and training entrants to real estate since 2018. With over 10 years of experience in the international market, Khouloud’s expertise, at Zawaya focuses on sales, business management and real estate which has given Khouloud the opportunity to develop a clear vision of market trends and customer service.

Check out Zawaya’s properties here.

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